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Showing posts from November, 2021

Website Maintenance Can Be a Chore

 So you've built a fantastic new website and proudly emailed a link to all your clients, job done! Well actually no, job only just begun would be more accurate. Just like most marketing and business acquisition tools your website needs constant monitoring and management to ensure it's aligned with your business objectives. It also needs promoting so it appears in Google searches. However, there are alternatives to hiring a new member of staff or worse, burying your head in the sand. Enter website maintenance services. How often have you looked at a company's website and seen last years news and pages dedicated to members of staff who are no longer with the company when you try to contact them? Too often is the likely response. The simple fact is, if your website is out of date it's going to put people off doing business with you, it's a huge turn-off to potential customers. Faced with this dilemma you have several choices: Force an existing member of staff to do...